Experience Matters

Forrester has named Ansira as a Strong Performer in Customer Data and Customer Engagement Marketing

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 April 24, 2018

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The opportunity to be evaluated by Forrester Research analysts is, in our opinion, a coveted one. The reality of being named as a strong performer in a particular niche? That’s even better.

 This quarter, Ansira was named a strong performer in the report The Forrester Wave: Customer Database and Engagement Agencies, Q2 2018. The inclusion in this industry roundup marks another achievement for Ansira and we think it reflects our tireless efforts to help national brands best use data-driven marketing strategies to engage channel partners, franchises, dealer networks, and customers at the local level.


Forrester’s analysts cited Ansira’s proven track record of “growing client relationships into areas like technology strategy and implementation, and customer experience management”. The report also stated that "Marketers seeking to translate a national brand to local action (e.g., franchises, dealer networks, B2B2C brands) will find Ansira an especially capable partner with a knack for educating and gaining buy-in from local channels. Likewise, early-stage CRM practices that need an adaptable and patient partner will find a good fit with Ansira — as one client told us, Ansira "protects us from ourselves, whether we're about to drop the ball, make a bad decision, or if we're asleep at the wheel."


Ansira is proud to be named a strong performer in customer database and engagement agencies, and continues to focus on helping clients create customer experiences that lead to significant business results.


Read more about Ansira’s strong performer recognition in The Forrester Wave™: Customer Database and Engagement Agencies, Q2 2018.